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Smartphone Videos Vs. Professional Videos for Marketing Campaign Effectiveness
September 12, 2024
Smartphone Videos Vs. Professional Videos for Marketing Campaign Effectiveness Smartphone videos and professional videos each play a unique role in crafting effective marketing campaigns. Knowing when to deploy each type …
CDAP Grant for $2400 to Grow Your Business Online
February 2, 2024
Amp Up Your Online Presence with a $2,400 CDAP Grant UPDATE OCTOBER 1: CDAP GRANT APPLICATIONS NOW CLOSED Give Us a Call to Get Your Grant Rolling Understanding the CDAP ...
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Harnessing The Power Of Storytelling In Content Marketing
October 9, 2023
Harnessing The Power Of Storytelling In Content Marketing Imagine sitting around a warm campfire, sharing tales under a star-filled sky. Storytelling captivates us, leaves a lasting impression, and fosters connections. ...
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Get The $15000 Canadian Digital Adoption Cdap Grant
July 14, 2023
Getting your CDAP Grant for $15000 in Canada Update as of March 2024: This Stream 2 CDAP program has officially been closed in Canada, but Stream 1 for $2400 is ...
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Threads Vs Twitter the Battle for Shortform Content
July 5, 2023
Threads Vs Twitter – Battle for Short Form Content As the digital world continues to evolve, it’s a case of out with the old and in with the new. Meta’s ...
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Local SEO Presence Management In Canada
June 23, 2023
Local Presence Management Best Practices Local presence management is an increasingly important part of businesses’ success in Canada. It’s a way for companies to build relationships with their customers on ...
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How to Begin a Podcast in Canada
June 6, 2023
How to Start a Podcast in Canada So, you’ve got a brilliant idea for a podcast that you know will take Canada by storm, eh? We’re here to help you ...
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Marketing Craft Beer as a Brewery
May 30, 2023
Marketing Craft Beer as a Brewery In the dynamic world of craft beer, we’ve seen countless breweries emerge with their unique spins on classic brews and innovative flavour combinations. It’s ...
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What Does KPI Stand For in Marketing
May 9, 2023
What KPIs Stand for in Marketing You might think that ‘KPI’ is just another marketing buzzword being thrown around, but there’s more to it than meets the eye. Key Performance ...
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Search Engine Marketing (SEM) A Comprehensive Guide To Paid Search
April 18, 2023
Effective Search Engine Marketing Strategies Do you ever find yourself wondering if there’s a better way to reach and engage your customers online? You’re not alone. The truth is, search ...
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Canva Create – A Brand New Era Event 2023
March 28, 2023
What Happened at Canva Create a Brand New Era Event 2023 If you didn’t know already, March 22, 2023 was a big day for Canva. They held Canva Create A ...
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On-Page Wordpress Optimization
March 10, 2023
On-Page Website Optimization Are you looking to take your site’s SEO to the next level? On-page optimization is an often overlooked, yet essential part of any successful SEO strategy. When ...
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Citations and Their Importance in Local SEO
February 19, 2023
citations and their importance in local seo Local citations are an effective way to improve local SEO. If done right, building local citations will have a profound positive impact on ...
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Google Bard Released To Compete with ChatGPT
February 6, 2023
Google Bard to Compete with ChatGPT Have you heard about the new kid on the block, Bard? It’s the latest AI powered tool from Google, designed to give you quick ...
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Why Retention Marketing is So Important
January 12, 2023
The Significance of Retention Marketing Most businesses focus on customer acquisition, and only a few focus on retaining previous customers. But did you know your business experiences a higher rate ...
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What is Inbound Marketing in Canada
November 24, 2022
What is Inbound Marketing in Canada Inbound marketing is a strategy businesses use to build brand awareness and attract customers to the company. It is about helping customers find your ...
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How To Segment Your Audience
November 17, 2022
How To Segment Your target Audience in Canada Canadian Marketers use segmentation to improve customer engagement within their business. This allows you to send personalized messages to the right audience and ...
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Social Media Post Ideas for Christmas 2022
November 1, 2022
social media post ideas for christmas 2022 Popular social media platforms bring together many people from all over the world. That means that social media provides businesses with great marketing ...
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Municipal Elections Campaign Marketing in Canada
October 31, 2022
Municipal Elections Campaign Marketing in Canada Throughout this article, we are going to go over some concepts of marketing for municipal election campaigns, something we have done for quite a ...
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How To Make A Good First Impression On Your Customers
October 27, 2022
Making an Unforgettable First Impression on Potential Clients At our company, we understand that the first interaction with a potential client is a make-or-break moment. Extensive research has consistently demonstrated ...
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The Best Psychology Tricks In Marketing
October 18, 2022
The Best Psychology Tricks in Marketing Any marketer in Canada worth their value in sales will tell you that it’s all about getting potential customers to follow your sales funnel ...
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Social Media Post Ideas for Halloween
October 10, 2022
Social Media Post Ideas for Halloween Halloween is a great time to get creative with your social media posts!Customers and clients love to engage with this holiday, whether it is ...
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Thanksgiving Social Media Post Ideas 2022
October 9, 2022
Ideas for Thanksgiving Social Media Post The key to a great Thanksgiving social media post is to get personal. Share what you’re thankful for this year and why you’re looking ...
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What happened at Canva Create the Future is Visual Event 2022
September 28, 2022
What happened at Canva Create the Future is Visual Event 2022 If you didn’t know already, September 14, 2022 was a big day for Canva. They held their Create the ...
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Effective Ways To Get More Leads
September 21, 2022
Effective Ways To Get More Leads The vast majority of businesses fail within the first few years, and there are plenty of reasons why this could happen. The most obviously ...
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How To Sell More To Existing Customers
September 20, 2022
How to Sell More to Existing Customers Getting new clients is always great as it increases your business’s customer base. But to boost your sales, you must focus on your ...
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Trend Analysis Marketing—Why It’s Important
September 20, 2022
The Importance of Trend Analysis Marketing Today’s business environment is significantly driven by the existing competition, with different trends emerging, rising, and then falling to replace new trends. The internet ...
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How to Write A Good Sales Letter
September 12, 2022
What Are Sales Letters and Why Are They Important The goal of a sales letter is to show a customer how their business will benefit from working with you. Traditionally, ...
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Retargeting Ads—Why You Should Use Them
September 9, 2022
Retargeting Ads—Why You Should Use Them Internet users are constantly bombarded with information. Unfortunately, users’ attention span has continued to drop over the years. Very few are willing to spend ...
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Tips to Improve Your Marketing Campaign
September 7, 2022
Tips to Improve Your Marketing Campaign So you have run a marketing campaign for some time (preferably over a month) and have the data you need for analysis. It is ...
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What is a Sales Funnel?
September 5, 2022
What Is A Sales Funnel? You’ve likely come across the term sales funnel often used in marketing. Have you ever wondered what it means? The sales funnel is a term ...
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Why Do Most Marketing Campaigns Fail?
September 5, 2022
Why Do Most Marketing Campaigns Fail? If you have any marketing campaign experience, you know that many of them fail to work. After all, each marketing campaign is set around ...
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The Power Of Word Of Mouth
September 5, 2022
The Power Of Word-Of-Mouth Word-of-mouth marketing is a term that many of us have heard before. Not surprising because word-of-mouth marketing has existed for as long as businesses have. Social ...
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Is Content Marketing Dead
August 30, 2022
Is Content Marketing Dead? In the recent past, people thought it was only a matter of time before content marketing lost its place in the modern digital business space. Fast ...
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How to create Facebook ad campaigns in 2024/2025
August 1, 2022
Creating facebook ad campaigns in 2022 Facebook can be an excellent source for generating leads for the business. We will go over some of the strategies on how to set ...
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Tips to Network the Right Way in Canada
July 24, 2022
Guidelines for Effective business Networking Do you often struggle networking for your business?Read this article to become a super-skilled networker and take your business to new heights. Everyone’s talking about ...
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Five Ways to Boost Customer Experience on Your Website
July 18, 2022
five ways to boost customer satisfaction online If you want to reduce the bounce rate on your website, you must enhance the customer experience. High bounce rates indicate that visitors ...
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Psychology Behind Impulse Purchases
July 8, 2022
Psychology Behind Impulse Purchases Understanding the psychology behind customers’ buying decisions can give you a significant edge over your competition, even illicit impulse purchases. You can then use the insights ...
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How to Get More Organic Traffic
July 5, 2022
Gain more organic traffic in Canada The ultimate goal of many site owners is to be more visible to online shoppers than their competitors. To achieve this, they spend a ...
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Blog Article Writing and Content Planning
June 23, 2022
blog article writing and content planning You’ve heard that content is the undisputed marketing king, and that’s the truth. So if that’s the truth, then the writing of the said ...
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OTT Marketing – What You Should Know
June 8, 2022
OTT MARKETING in Canada. The internet offers an excellent platform for marketing advertising, and now savvy brands are taking it a step further and focusing their attention on OTT marketing ...
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Startup Marketing Techniques for New Canadian Businesses
May 29, 2022
startup marketing techniques for new businesses. When you’ve set up your business, and everything seems to be in place, the next step is marketing. Taking your product to its potential ...
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The 4 Best Ways to Create a Successful Content Marketing Strategy
May 18, 2022
successful content strategy in canada When it comes to listing the most critical parts of your business’s marketing strategy, content marketing is definitely one of them. Especially now that the ...
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Four Secrets to Marketing in Canada
May 6, 2022
Four Secrets to marketing in Canada What if there was a simple strategy or a set of just a few tricks that you could use for your business to take ...
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How to Get More Paid Ad Traffic
April 30, 2022
get more paid ad traffic in canada While many startup businesses may scoff at paid traffic, it can be a great way to send more traffic to your site. It ...
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Finding the Right Social Media Influencers for your Brand
April 28, 2022
social media influencers in canada. Social media influencers can give your business a leap from zero to its apex because that’s what they do. Influencers have a deeper understanding of ...
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Elon Musk and Twitter – How does it Change Things
April 25, 2022
twitter and elon musk – what does it change Alas, this deal fell through and Elon is not the owner of Twitter after all. I suppose that is our fault ...
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Business Scaling 101 in Canada
April 19, 2022
business scaling 101 in Canada. The dream of every budding entrepreneur is to transform their startup into a thriving, billion-dollar enterprise. But how does one achieve such success, especially within ...
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Simple Tips to Improve Your Social Media Marketing in Canada
April 15, 2022
bringing social media to the next level. Social media marketing is among the best ways to open up your business to a larger market. After all, a considerable percentage of ...
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Startup business Fundamentals in Canada
April 12, 2022
startup business basics in Canada. Earning money has always topped our bucket list ever since we found out how rich the tooth fairy was. Hitting the teenage years, we usually ...
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Reaching Your Canadian Audience Effectively
March 25, 2022
reaching your canadian audience standing out among your competitors can be difficult. Below are a few things you can do to boost your business revenue and raise its profile. For ...
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Using Influencer Marketing Strategies
March 22, 2022
introduction to influencer marketing influencer marketing is the new black of advertising A few years ago, when influencer marketing first became a thing, businesses mainly focused on celebrities and well-established ...
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Marketing Your Business in Canada
March 22, 2022
marketing your business in canada. To win over and maintain canadian customers, one needs to master marketing. Come up with a strategy to sell your products and services better than ...
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Guide to YouTube Marketing and how to use it
March 7, 2022
Guide to YouTube Marketing. Every self-respecting marketer knows that video is more engaging than text. That’s almost a given! And well, when you put this statement next to some facts ...
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Facebook ads for beginners and how to manage them
March 2, 2022
facebook ads for beginners. In today’s rapidly evolving digital landscape, social media has become an indispensable tool for businesses, particularly in Canada. Among the various social media advertising platforms, Facebook ...
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Beginners Guide to Instagram
February 23, 2022
beginners for Instagram marketing. Instagram has grown tremendously since its launch. It has now reached over 1 billion users and seems set to challenge even Facebook, the world’s largest social ...
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Running Promotions On Valentines Day
January 18, 2022
running promotions on valentines day. Valentine’s Day offers excellent marketing opportunities for your businesses. Those businesses specializing in Valentine’s Day-esque gifts have to prepare for February 14 ahead of time. ...
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Questions To Ask When Hiring A Marketing Agency
December 29, 2021
Questions When Hiring a Digital Marketing Agency The success of every business depends heavily on its marketing strategy. When looking for the right digital marketing agency, it is crucial to ...
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Top 5 CRM Software to Use for Your Local Business
December 18, 2021
Top 5 CRM Software choices Top 5 CRM Software to Use For Your Business The benefits of Customer Relationship Management (CRM) software are immeasurable in the marketing and sales process. ...
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What is Schema Markup
December 7, 2021
what is schema markup What is Schema Markup and How to Confirm it’s Working Google uses structured data to analyze the content on web pages. That’s why you should provide ...
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Google Penalties and What to Avoid
November 20, 2021
avoid google penalties on your website What Should One Do to Avoid Google Penalties on their website? Getting a Google penalty is a big problem for any site. If Google ...
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Use Keywords to Optimize Your Site Rank On Google
October 22, 2021
Using Keywords to optimize your site rank The Main Areas Where You Can Use Keywords to Optimize Your canadian Site Rank. Once the list of keywords is ready, it’s ...
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The Importance of Google My Business
September 9, 2021
the importance of google my business Update November 2022: Without the Google My Business app, you have become entirely dependent upon Google Maps and access your business profile there. Yes, ...
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Best Social Media Content Publisher
July 14, 2021
social media management platform top 3 comparison Social media has become an integral part of business strategy, and recent statistics show that about 3.196 billion people, 53.6% of the total world ...
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Launch Online eCommerce Website Grant
February 4, 2021
Utilize the launch online grant program to pivot into eCommerce Unfortunately, this program has ended as of September 30, 2021. We hope that one day this will make a return! ...
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Launch Your First Online Course
January 8, 2021
how to sell an online course that you have created Some of you might be asking how to create an online course or whether this is a viable use of ...
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Google Ad Grant for Non Profits
November 27, 2020
how to get your $10,000 per month Google Ad Grant in Canada. Are you a registered charity or not-for-profit according to the Canadian Revenue Agency? You are likely eligible for ...
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