social media post ideas for christmas 2022

Popular social media platforms bring together many people from all over the world. That means that social media provides businesses with great marketing opportunities. Social media, although ideal for advertising products, works equally as well for services.

The Christmas season is getting closer. We all know that people tend to splurge for Christmas. Therefore, the holiday season creates excellent marketing opportunities for different types of businesses. During December, companies have a chance to increase the awareness of their brands, attract a lot of new customers and boost their sales.

If your products can become a good gift, then an imploring strategy must sell prior and during the Christmas season. You have to do your best to successfully get the most out of your social media marketing efforts and target shoppers with engaging content.  

It’s worth noting that engaging posts contribute significantly to the success of a social media marketing campaign. However, creating the correct type of social media posts for Christmas campaigns can be challenging. 

Do you find it difficult to come up with new post ideas for Christmas social media campaigns? We would be happy to help you with that!

In this blog, we’ll share the list of some social media marketing ideas for Christmas in 2022. With these post ideas for Christmas, you will promote your business effectively and improve your online presence.

So, let’s get started. 

List of Christmas Ideas

Many people think about gifts before the Christmas holidays. Many shoppers would like to buy Christmas gifts for their relatives and friends. You can take advantage of the situation and provide people with the social media content they need. It makes sense to create social media posts that contain the most creative gift ideas. Such posts will help gift searchers make educated choices. You can recommend social media users to consider your products as gifts for Christmas as well. 

How-to Social Media Posts 

People tend to engage with how-to posts. So, we recommend you publish this particular type of post and share it with your social media followers just before the Christmas holidays. You can’t go wrong publishing how-to social media posts which are related to Christmas. 

For example, you can provide people with tips on how to decorate their homes for Christmas, how to prepare Christmas holiday gifts, how to decorate a Christmas tree, how to select indoor and outdoor Christmas lights, etc. 

The social media content has to contain the answers to the questions. These posts will help you get much attention on social media sites and positively affect your marketing campaign by driving people back to your website and enhancing your SEO.

Christmas and New Year Celebration Tips

Organizing Christmas and New Year celebrations can be challenging for business owners and office managers. However, you can help the holiday organizers a lot by sharing celebration tips on social media. 

You should know that there are many ways to celebrate the holidays. Create a post about this and share it with social media users ahead of time. By doing so, you’ll manage to get much attention to your social media profile.    

Christmas Stories

Story-telling has gained massive popularity on social media. Do you have an inspiring story to tell? Just create a post with a story and share it on social media sites. Posts about holiday stories quickly spread on social media and help businesses grow their following. You should also add a call-to-action to social media posts to turn more prospects into customers.


Greetings have a positive impact on people. It’s important to know that greetings motivate people to buy your products or services. Businesses can take advantage of greetings to impress their social media followers during the Christmas holidays. It’s possible to use either images or videos to greet social media users. It’s important to note that personalized greetings have a more powerful effect on the target audience. That’s why you should make your greeting personal.


People like to participate in various contests on social media. Contests allow social media users to win something for free. It’s worth noting that this type of content is very engaging. 

Posts with contests usually get many comments on social media and help business owners reach their target audience and get more followers. So, think about organizing contests before the Christmas holiday season.

A contest requires several social media posts. First of all, you have to create a post, make an announcement and tell social media users about your contest. In the next post, you need to set the rules for said contest. After that, you have to pick the winners and send gifts to them. Fairly straightforward, right?  And for the love of everything holy… do not make the prize alcohol. It removes any chance of promoting it.


More and more marketers choose to take advantage of polls to promote brands, businesses, and products and services on social media, and, of course, they do this for a good reason.

Polls make it possible for social media users to express their opinions on specific questions. Polls work very well on social media platforms and provide users with much engagement. It’s a good idea to create polls on such social media sites as Facebook and Instagram.

Create a poll related to the Christmas holidays and ask social media users to participate in it. Posts with polls will help you promote your business on social media and contribute significantly to your marketing strategy. As a result, you will be able to increase your sales considerably during the holiday season.  


People tend to like, share, and leave comments on engaging videos. Video marketing has many ancilliary benefits, and if mixed in conjunction with a promotion and a proper Pixel setup, you can choose to retarget people who say… watched >50% of your video, which may be worth trying to get them further down the sales pipeline. 

You can create a video on YouTube and share the link to it on social media sites. By doing this, you can attract high amounts of targeted traffic to your business. If you manage to convert traffic into customers effectively, your sales will increase significantly.  

It’s possible to use video to tell the target audience about the benefits of your products. That means that sellers can create Christmas-related videos and successfully promote them on social media before the holiday season.                

Final Thoughts

Christmas is around the corner. And of course, businesses, as well as marketers, have to prepare for the holiday season in the best possible way. It’s necessary to make changes to a social media marketing campaign ahead of time. 

We have just provided you with some insights into social media posts. Use our tips to create the correct type of posts on social media. The main objective of social media posts is to attract the target audience to your business, provide engagement, and raise users’ interest in your products or services.  

As you can see, there are different types of social media posts for Christmas. You have to get creative about posts and achieve the best possible results in social media marketing. Sellers should use posts to generate engagement and drive as many customers and sales as possible during the Christmas season. 

Each type of social media post works differently. Do experiments and try to find out what kind of posts work best for your business. This strategy will ultimately help you engage your target audience and get ready for the Christmas shopping season in the best possible way!

Good luck, and contact us with any questions you might have!